Useful was a first-of-its-kind mobile platform for geo-disbursed field service workers. As CEO and founder, Jay Crain launched a startup to address an opportunity he saw in an at-the-time untapped billion dollar industry. The Useful app modernized and streamlined workflows, offering real time insights that tracked time, materials and expense and expedited payment.
We converted thousands of users and built a multi-million dollar pipeline driven by social media, SEO, and content marketing. READ MORE
WHAT WE DID: CEO & FOUNDER | BUSINESS DESIGN | PRODUCT DESIGN | BRANDING | MARKETING
Useful
Walmart needed a breakthrough way to address the hassle almost 2 million associates face in getting the info they need, fast. "Ask Sam" is a voice-activated, mobile go-to for all the crucial details, making life easier for the team to effectively serve customers amidst the 200,000 sq ft of Supercenters. The results were significant – increased engagement, better tracking of what's asked, and a wealth of realtime insight to understand how to better leverage design and tech where it matters for customers.
WHAT WE DID: PRODUCT DESIGN
Walmart / "Ask Sam"
This is where things get fun.
Here are some recent examples of how we've brought strategy to life and delivered breakthrough results for a variety of people, industries, and products.
AVL is a Colorado-based fractional financial services company. After over a decade of organic growth, they had a new CEO and brand vision to 'Reimagine how companies grow and redefine how work gets done.'. We helped them break through and deliver on a revised strategic roadmap, conducting workshops, evaluating their sales processes, and working with them to devise new methodologies and product offerings. We also partnered with their team to completely rebrand with a new identity and visual system that reflects their quirky culture and unwavering dedication to innovation and excellence for their clients both longstanding and new.
WHAT WE DID: BUSINESS DESIGN | REBRAND | MARKETING
AVL Growth Partners
Award-winning video & campaigns
We partner with genius directors and producers to create breakthrough film that drives awareness, education, and delight. Equal parts imagination and execution, our work has taken us across multiple continents to deliver single videos and entire series. From LA to the Very Large Array to creating a Bollywood scene atop the Taramati Baradari in Hyderabad, India, we can, and have, shot anywhere. Our work has repeatedly won awards and driven outcomes for clients ranging from automakers to professional services firms.
WHAT WE DID: BRANDING | CREATIVE | FULL PRODUCTION SERVICES
H&R Block / Spruce Money
H&R Block wanted to leverage their legacy to offer a breakthrough way for the average American to tackle the complexity of personal finance management. Spruce is the digital equivalent of a financial guru, accessible and user-friendly, and infused with a fresh, empathetic approach to create a comprehensive financial ecosystem. The results? A marked increase in financial confidence among users, a streamlined approach to managing economic challenges, and insightful real-time data that sheds light on how to continually evolve in meeting the financial needs of every individual.
WHAT WE DID: PRODUCT DESIGN | BRANDING
Caterpillar is the world's leading manufacturer of construction and mining equipment. The company was looking to replace antiquated
open pit mining systems with modern software that would break through the challenges superintendents were facing in operating more efficiently and sustainably. CAT MineStar software was an intuitive solution for superintendents, boosting output by 12% in the first 90 days, while also optimizing fuel consumption and expediting processes.
WHAT WE DID: PROTOTYPING | PRODUCT DESIGN
CAT MineStar
roster
roster is an intuitive, feature-rich mobile platform for the $5bn field service industry. This breakthrough application replaced yellow legal pads to bring order and accuracy to scheduling, expense and time tracking for field service workers and the organizations who hire them.
WHAT WE DID: BUSINESS DESIGN | PRODUCT DESIGN | BRANDING | MARKETING
